I’m Ros de Vries, an avid sailor and writer. I’ve served 10+ years with the American Red Cross, as a Blood Transportation Specialist, Trainer and Disaster Responder. In 2021 and 2022, I was awarded the President’s Volunteer Service Award.
In 2025, I was awarded the “Women Who Dare” award by Girls, Inc. of the Island City (Alameda, CA).
I‘m currently the Customer Outreach Programs Manager at Siemens Digital Industries Software. In FY25, I launched 88 webinars across 7 products, and 158 multilingual newsletters using Salesforce Marketing Cloud, reaching 647,000 recipients. I’ve written 100’s of articles on email marketing, design and code and was highlighted as a “Top Email Marketing Thought Leader” by Litmus.
I also launched Email Academy and led a team of email marketing experts for Campaign Monitor / Marigold.
In 2022, I was the Commodore at Island Yacht Club. I relaunched the IYC website, produced the first virtual IYC Women’s Sailing Seminar (2020), and organized the in-person Women’s Sailing Seminar (2022). Island Yacht Club runs racing and social events, both from Alameda Marina and online.
In the last few years, I’ve progressed from crewing in Bay and offshore races, to owning and racing my own boat – a Santa Cruz 27, Medusa (#145). My vision is to make sailing accessible to others, through being a good role model for sailors from non-traditional backgrounds, building community and removing barriers to getting out on the water. Much of my creative work – including articles and photography for Latitude 38 magazine – is focused on everyday people finding happiness through sailing. You can follow my stories from the San Francisco Bay sailboat racing scene via instagram.com/yarrcat.
My professional specialist areas and achievements include:
- Customer Engagement – At Siemens, I currently manage email newsletter communications and webinar programs for 7+ EDA software products, reaching 45,000+ active users.
- Customer Experience (CX) – At Campaign Monitor, I launched and deployed a global CX team, to drive retention and growth for high-value, self-service customers.
- Project management and leadership – I launched Campaign Monitor’s customer support portal and knowledge base. In FY18, we dramatically reduced IRT and case resolution times.
- Digital marketing – As an early-stage employee, I helped grow Campaign Monitor to 40k+ paying customers, through social media & community management, plus the development of guides and resources. Here is some of my creative work.
Ros has excelled in every task we’ve worked on together and has crushed every goal I’ve thrown her way. She’s not only been on time, on task, and on budget, but her delivery always comes with creativity, character, and a faultless attention to detail.
Benton Cummings, M&A Integrations Strategy, CM Group
I love to talk! My favorite topics are:
- Sailing
- Writing – I contribute articles and photography for Latitude 38 magazine
- Travel – I’ve been to 30+ countries and have lived in both Australia and the Philippines.
- The outdoors – Including non-trivial cycling, skiing, hiking and running.
- Things that make you happy.
Interested? Please get in touch.
Ros de Vries 